What is business copywriting?
Business copywriting is words in action. It’s your content marketing strategy made real.
Business copywriting turns organizational goals into engaging website copy, blog posts, email campaigns, landing pages, advertorials, white papers, ebooks, case studies, testimonials and newsletters.
Why should you hire a business copywriter?
Not everyone can write well.
Promotional copywriting requires skill to plant questions and pull readers through a finely tuned, strategic story.
What defines an excellent business copywriter?
Experience and the ability to tell a story using active and lively language.
Common business copywriting needs include:
- Website content
- Business letters
- Direct mail pieces
- Advertising copy (print, radio, or television)
- Customer testimonies
- Sales literature
“Carrie is one of those rare people who not only take on a project with full capability and expertise, but then go above and beyond to bring insights and information that enhance the project overall. Carrie has been a pleasure to work with and I look forward to continuing our working relationship well into the future!”
~Leah Goold-Haws, Owner/Founder LGH Marketing and MinDevices Educational Products
How does one work with a business copywriter?
Most people don’t have the time, don’t have the words, and don’t know how to get someone else to understand what they need.
They worry that they need to have their ideas in order before contracting a business writer.
I’ve learned to ask the right questions, to hear a company’s unique tone and style and make my writing match your corporate brand.
It’s not about me. Or what I want to say. Or how I want to say it. It’s about you and your company’s story and finding the best solution to fit your communication needs.
Before beginning a project, we’ll meet to discuss your business communication goals. I will ask questions about your business until I am satisfied that I understand it and your project focus. You will receive a written bid. Work on your project starts with a determined work-start payment. Simple. Painless.
Let’s get started. Contact me today.
Every project is different, but I think you will find that my pricing reflects my years of experience and holds my services to the level of professionalism I offer. Call today for a project estimate.